Tag: Marketing

Deterministic guardrails and documentation that becomes obsolete: what I took away from Santander’s open source project

DATA July 1, 2026

Integrating AI (and GenAI) into Your Marketing Strategy: Where to Start Without Losing Focus

Artificial intelligence June 2, 2026

The marketing automation you’re familiar with is no longer enough

Marketing Automation June 1, 2026

Where to Use AI—and Where Not to? An Honest Guide for Marketing Directors

Artificial intelligence May 5, 2026

Marketing Mix Modeling: Why Now Is the Time to Pay Attention to It

Consulting October 16, 2025

AI, Creativity, and Strategy: The New “Golden Triangle” of Brand Communication

Artificial intelligence September 17, 2025

Launch of our first white paper on generative AI applied to marketing

Artificial intelligence July 10, 2025

AI-Powered Brands by SuperReal, part of the MIO Group

Artificial intelligence June 6, 2025

From TVE’s Monopoly to Hyperfragmentation in the Digital Age

CTV April 25, 2025

The Future of Tourism: Marketing Strategies and Trends for 2040

Artificial intelligence February 14, 2025

Where Is Advertising Headed in 2025, Based on 2024 Data?

Artificial intelligence January 13, 2025

2024: The Year Integration Drove Success in Digital Marketing

Business intelligence November 26, 2024