Pepe Jeans London


Branded Content: A+ Content, Brand Story and Brand Store

Creation of strategies and content at the pace of fashion

Pepe Jeans is an iconic British textile fashion brand, known worldwide for its high-quality denim collections, as well as its clothing and accessories lines.
On the verge of celebrating its 50th birthday this coming 2023 and thanks to its constant capacity for adaptation and innovation, it has managed to consolidate itself as one of the leading brands in the market, always maintaining the philosophy that has brought it this far.

For Dendary, a company specialized in Amazon of MIO Group, the challenge was to create a strategy that would adapt to the objectives of the brand in the Marketplace, from adapting this strategy to each seasonal change, to deal with the large number of references in the catalog and possible incidents that could arise, to improve its image in the Marketplace thanks to rich content and its Brand Store, and to improve the profitability of its campaigns, analyze its metrics and implement new ones.

As a result, thanks to constant work, excellent communication and coordination with the client, the good figures have not been long in coming.